I'm Natasha!

Hi!
I'm Natasha

I'm Natasha!

A creative catalyst based in

I dig for insights and tinker with ideas for creative solutions that bridge the gap between your business and customer.

I dig for insights and tinker with ideas for creative solutions that bridge the gap between your business and customer.

I'm Natasha, a creative catalyst based in Toronto.

Scroll down to see a few of my favourite design collaborations

15tgaf

Social activation resource guide
Social activation resource guide

web user experience + development

web user experience + development

As the lead designer and developer for 15TGAF, I created a user-friendly platform that simplifies complex social issues into actionable tasks.

I designed the interface and user experience, collaborating with an incredible backend developer to integrate CMS functionality and more complex features, making activism accessible to everyone, no matter how busy they are.

As the lead designer and developer for 15TGAF, I created a user-friendly platform that simplifies complex social issues into actionable tasks.

I designed the interface and user experience, collaborating with an incredible backend developer to integrate CMS functionality and more complex features, making activism accessible to everyone, no matter how busy they are.


As the lead designer and developer for 15TGAF, I created a user-friendly platform that simplifies complex social issues into 15-minute actionable tasks.

I designed the interface and user experience, collaborating with a backend developer to integrate CMS functionality and more complex features, making activism accessible to everyone.

9,000 views
in one week
20+
activation resources
4 different
ways to give a f*ck

Alter Wellness

Sauna-icebath & social house
Sauna-icebath & social house

Web experience design

Alter is a sauna-icebath house focusing on altering mental states through hot and cold exposure, the power of breath, and doing hard things with community.

I collaborated with a brand strategist and developer to tell Alter's story digitally and help the business support customer experience, team engagement, and brand consistency though a mobile-first website.

Alter is a sauna-icebath house focusing on altering mental states through hot and cold exposure, the power of breath, and doing hard things with community.

I collaborated with a brand strategist and developer to tell Alter's story digitally and help the business support customer experience, team engagement, and brand consistency though a mobile-first website.


I collaborated with a brand strategist and developer to tell Alter's story digitally and help the business support customer experience, team engagement, and brand consistency though a mobile-first website.

20% faster
customer bookings
IMPROVED
customer service
SYNCRONISED
TEAM EXPERIENCE

Chloe Brown

Political campaign for the 2023 by-election in Toronto, Canada
Political campaign for the 2023 by-election in Toronto, Canada

digital experience direction

digital experience direction

Chloe Brown is a policy analyst working to bring equitable policy change to the city of Toronto. In 2023, she ran for mayor during the by-elections.

I directed a team of neurospicy creatives to implement the brand for digital and print, designed the website, converted policy proposals into comprehensive blogs, and managed the email newsletter.

Chloe Brown is a policy analyst working to bring equitable policy change to the city of Toronto. In 2023, she ran for mayor during the by-elections.

I directed a team of neurospicy creatives to implement the brand for digital and print, designed the website, converted policy proposals into comprehensive blogs, and managed the email newsletter.


I directed a team of neurospicy creatives to implement the brand for digital and print, designed the website, converted policy proposals into comprehensive blogs, and managed the email newsletter.

60k followers
in under 12 weeks
30x funding
from last campaign
7th of 100
7th /100
electoral candidates

Art & Science

Award-winning digital marketing agency focused on elevating brand experiences
Award-winning digital marketing agency focused on elevating brand experiences

user experience design

user experience design

Art & Science is an award-winning digital agency in Toronto where I had the pleasure of working on multiple projects in collaboration with a highly skilled team of visual designers, developers, PMs and data analysts.

The showcased project is a rebrand and website re-design for Revera, a Canadian retirement home company.

Art & Science is an award-winning digital agency in Toronto where I had the pleasure of working on multiple projects in collaboration with a highly skilled team of visual designers, developers, PMs and data analysts.

The showcased project is a rebrand and website re-design for Revera, a Canadian retirement home company.

At Art & Science, I had the pleasure of working on multiple projects in collaboration with a highly skilled team of visual designers, developers, PMs and data analysts.

The showcased project is a rebrand and website re-design for Revera, a Canadian retirement home company.

At Art & Science, I had the pleasure of working on multiple projects in collaboration with a highly skilled team of visual designers, developers, PMs and data analysts. Together, we were able to take projects from concept to reality faster than you can spell supacalafragalisticespialadocious.

The showcased project is a rebrand and website re-design for Revera, a Canadian retirement home company.

65 cups
of matcha
50+ designs
made with love
4 projects
per quarter

Alyson Stoner

Actor turned co-founder to support mental health for Gen-z students
Actor turned co-founder to support mental health for Gen-z students
Actor turned co-founder to support
mental health for Gen-z

brand & web experience design

brand & web experience design

Alyson Stoner is a former Disney actor and professional dancer who decided to teach other humans body-based techniques for moving through periods of transformation. They also founded Movement Genius: courses to support Gen-Z's mental wellbeing.

I crafted a rebrand for actor and dancer, Alyson Stoner. I re-designed the website, created a membership portal with relevant offers, and added a smoother sales experience. I also illustrated Alyson's first book cover.

Alyson Stoner is a former Disney actor and professional dancer who decided to teach other humans body-based techniques for moving through periods of transformation. They also founded Movement Genius: courses to support Gen-Z's mental wellbeing.

I crafted a rebrand for actor and dancer, Alyson Stoner. I re-designed the website, created a membership portal with relevant offers, and added a smoother sales experience. I also illustrated Alyson's first book cover.

I crafted a rebrand for actor and dancer, Alyson Stoner, while leveraging a 2M+ digital fan base. I re-designed the website, created a membership portal with relevant offers, and added a smoother sales experience. I also made the illustration for Alyson's book cover.

I crafted a rebrand for actress and dancer, Alyson Stoner, while leveraging a 2M+ digital fan base. I re-designed the website, created a membership portal with relevant offers, and added a smoother sales experience. I also illustrated Alyson's first e-book cover.

My work for Alyson's rebrand contributed to 200,000 new followers on Instagram and 14% increase in overall sales revenue.

2M+ fans
loving the rebrand
200k+ followers
in 3 months
14% increase
in Q4 sales

Higgzfield

Bringing illustrated books for highly sensitive children to market
Bringing illustrated books for highly sensitive children to market

launch-to-market strategy

launch-to-market strategy

Higgzfield publishes books for Highly Sensitive Children (HSC) and their caregivers to spotlight the challenges and solutions using relatable characters and illustrated stories.

I discovered Higgzfield's niche through research initiatives, designed the website, created digital content to educate, engage, and build a digital community of caretakers and educators raising Highly Sensitive Children.

Higgzfield publishes books for Highly Sensitive Children (HSC) and their caregivers to spotlight the challenges and solutions using relatable characters and illustrated stories.

I discovered Higgzfield's niche through research initiatives, designed the website, created digital content to educate, engage, and build a digital community of caretakers and educators raising Highly Sensitive Children.

I discovered Higgzfield's niche through research initiatives, designed the website, ideated and designed social media content to educate, engage, and build a digital community of caretakers and educators raising Highly Sensitive Children.

I discovered Higgzfield's niche through research initiatives, designed the website, created digital content to educate, engage, and build a digital community of caretakers and educators raising Highly Sensitive Children.

The books are currently available to purchase on Amazon.

40+ posts
on Instagram
20 hours
of research + strategy
3 books
available on Amazon
  • Interactions may contain trace amounts of existentialism
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  • Interactions may contain trace amounts of existentialism
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  • Interactions may contain trace amounts of existentialism
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  • Interactions may contain trace amounts of existentialism
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  • Interactions may contain trace amounts of existentialism
  • ⚠️
  • Interactions may contain trace amounts of existentialism
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